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| Date & Time: 7.17(Sat)～7.25(Sun) / 9days / 10:00~22:00 |
| Location: Citizens tower square, Dae-Cheon Beach |
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| Mud festival & Boryeong photo exhibition |
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- The 11th photo exhibition festival outcome
- 156 excellent photos of greens, exhibited with
the photos of the main sceneries etc.
- Photo Artists society of Korea, Boryeong branch
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| Boryeong promotion center |
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- Mongolian tent installed, used for promotional display, distribution, etc.
- 8 sceneries and 8 beauties of Boryeong, other tourist attractions,
tourist guides etc. Printed display
- Commentator on culture & tourism dispatched to explain the attractions etc.
to encourage towards related sightseeing
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| Water-loving experience center |
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- 1 Mongolian tent used by the Korea Water Resources Development
Corporation
- Campaign to increase awareness of the importance of water &
drinking tap water: promotional PET bottle provided
- Photo display related to water, etc.
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| Display and Sales of Natural mud cosmetic |
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| Installed site |
Temporal booth in the Main site |
- Refined booth installed inside the festival site & professional
assistants are dispatched to maximize the sale
- Encourage participation and promote mud cosmetics through mud
facial mask trial & skin tests
- Original store, and extra new & temporal store
is operated
- Enlarged temporal store during the festive season for convenient
purchases for the tourists
- Mud cosmetics sold in discounted price during the festive
season & delivery system provided
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| Festival characters displays and sales |
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- 2 Mongolian tents installed used for promotional display,
distribution, etc.
- Item: Mud character dolls, key rings, T-shirts, wallets,
purses, towels, socks, etc.
- Image marketing through display & sale of souvenirs of Boryeong
- Tourists satisfaction gained by selling various cheap goods
- Enlarged temporal store during festive season to maximize
promotion and profits
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| Traffic information center |
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- 1 Mongolian tent used by Chung-cheong regional headquarter
of the Korean Highway Corporation
- Information of train and bus time & information and
flow of the highway
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| Displays and Sales of Specilities of Boryeong City |
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- 8 Mongolian tents used
- Boryeong’s specialized product’s display & sale
- Craftworks, laver, button mushrooms, Nam-Po Inkstones,
mountain herbs, wines, mud rice, etc.
- Expanded operation of display and sale of unique regional goods
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- Providing Footmassage
- Operation of mud moxa & needle acupuncture to improve
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